Privacy Policy

Your privacy is important to us. It is our policy to respect your privacy and comply with any applicable law and regulation regarding

any personal information we may collect about you, including across our website, coachedbyedie.com, and other sites we own and

operate.

Personal information is any information about you which can be used to identify you. This includes information about you as a person

(such as name, address, and date of birth), your devices, payment details, and even information about how you use a website or

online service.

In the event our site contains links to third-party sites and services, please be aware that those sites and services have their own

privacy policies. After following a link to any third-party content, you should read their posted privacy policy information about how

they collect and use personal information. This Privacy Policy does not apply to any of your activities after you leave our site.

This policy is effective as of September 11, 2026.

Last updated: September 3, 2026

Information We Collect

Information we collect falls into one of two categories: "voluntarily provided" information and "automatically collected" information.

"Voluntarily provided" information refers to any information you knowingly and actively provide us when using or participating in any

of our services and promotions.

"Automatically collected" information refers to any information automatically sent by your devices in the course of accessing our

products and services.

Log Data

When you visit our website, our servers may automatically log the standard data provided by your web browser. It may include your

device’s Internet Protocol (IP) address, your browser type and version, the pages you visit, the time and date of your visit, the time

spent on each page, and other details about your visit.

Additionally, if you encounter certain errors while using the site, we may automatically collect data about the error and the

circumstances surrounding its occurrence. This data may include technical details about your device, what you were trying to do

when the error happened, and other technical information relating to the problem. You may or may not receive notice of such errors,

even in the moment they occur, that they have occurred, or what the nature of the error is.

Please be aware that while this information may not be personally identifying by itself, it may be possible to combine it with other

data to personally identify individual persons.

Device Data

When you visit our website or interact with our services, we may automatically collect data about your device, such as:

Device Type

Operating system

Data we collect can depend on the individual settings of your device and software. We recommend checking the policies of your

device manufacturer or software provider to learn what information they make available to us.

Personal Information

We may ask for personal information - for example, when you submit content to us, when you subscribe to our newsletter or when

you contact us — which may include one or more of the following:

Name

Email

Phone/mobile number

Coaching questionnaire and intake information

Sensitive Information

"Sensitive information" or "special categories of data" is a subset of personal information that is given a higher level of protection.

Examples of sensitive information include information relating to your racial or ethnic origin, political opinions, religion, trade union or

other professional associations or memberships, philosophical beliefs, sexual orientation, sexual practices or sex life, criminal

records, health information, or biometric information.

The types of sensitive information that we may collect about you include:

Health information

We will not collect sensitive information about you without first obtaining your consent, and we will only use or disclose your sensitive

information as permitted, required, or authorised by law.

Legitimate Reasons for Processing Your Personal Information

We only collect and use your personal information when we have a legitimate reason for doing so. In which instance, we only collect

personal information that is reasonably necessary to provide our services to you.

Collection and Use of Information

We may collect personal information from you when you do any of the following on our website:

Sign up to receive updates from us via email or social media channels

Use a mobile device or web browser to access our content

Contact us via email, social media, or on any similar technologies

When you mention us on social media

We may collect, hold, use, and disclose information for the following purposes, and personal information will not be further processed

in a manner that is incompatible with these purposes:

to provide you with our platform's core features and services

to enable you to customise or personalise your experience of our website

to deliver products and/or services to you

to contact and communicate with you

to send you marketing and promotional communications. To opt out of these communications, please see “Your rights and

controlling your personal information"

for internal record keeping and administrative purposes

to comply with our legal obligations and resolve any disputes that we may have

for security and fraud prevention, and to ensure that our sites and apps are safe, secure, and used in line with our terms of use

We may combine voluntarily provided and automatically collected personal information with general information or research data we

receive from other trusted sources. For example, Our marketing and market research activities may uncover data and insights, which

we may combine with information about how visitors use our site to improve our site and your experience on it.

Security of Your Personal Information

When we collect and process personal information, and while we retain this information, we will protect it within commercially

acceptable means to prevent loss and theft, as well as unauthorised access, disclosure, copying, use or modification.

Although we will do our best to protect the personal information you provide to us, we advise that no method of electronic

transmission or storage is 100% secure and no one can guarantee absolute data security.

You are responsible for selecting any password and its overall security strength, ensuring the security of your own information within

the bounds of our services. For example, ensuring you do not make your personal information publicly available via our platform.

How Long We Keep Your Personal Information

We keep your personal information only for as long as we need to. This time period may depend on what we are using your

information for, in accordance with this privacy policy. For example, if you have provided us with personal information such as an

email address when contacting us about a specific enquiry, we may retain this information for the duration of your enquiry remaining

open as well as for our own records so we may effectively address similar enquiries in future. If your personal information is no longer

required for this purpose, we will delete it or make it anonymous by removing all details that identify you.

However, if necessary, we may retain your personal information for our compliance with a legal, accounting, or reporting obligation

or for archiving purposes in the public interest, scientific, or historical research purposes or statistical purposes.

Children’s Privacy

We do not aim any of our products or services directly at children under the age of 13 and we do not knowingly collect personal

information about children under 13.

Disclosure of Personal Information to Third Parties

We may disclose personal information to:

a parent, subsidiary or affiliate of our company

third-party service providers for the purpose of enabling them to provide their services, including (without limitation) IT service

providers, data storage, hosting and server providers, analytics, error loggers, debt collectors, maintenance or problem-solving

providers, marketing providers, professional advisors, and payment systems operators

our employees, contractors, and/or related entities

our existing or potential agents or business partners

credit reporting agencies, courts, tribunals, and regulatory authorities, in the event you fail to pay for goods or services we have

provided to you

courts, tribunals, regulatory authorities, and law enforcement officers, as required by law, in connection with any actual or

prospective legal proceedings, or in order to establish, exercise, or defend our legal rights

third parties, including agents or sub-contractors who assist us in providing information, products, services, or direct marketing to

you

third parties to collect and process data

an entity that buys, or to which we transfer all or substantially all of our assets and business

Third parties we currently use include:

GoHighLevel

GoHighLevel

PayPal

International Transfers of Personal Information

The personal information we collect is stored and/or processed in Canada, United States of America (the) or where we or our

partners, affiliates, and third-party providers maintain facilities.

The countries to which we store, process, or transfer your personal information may not have the same data protection laws as the

country in which you initially provided the information. If we transfer your personal information to third parties in other countries: (i)

we will perform those transfers in accordance with the requirements of applicable law; and (ii) we will protect the transferred

personal information in accordance with this privacy policy.

Your Rights and Controlling Your Personal Information

Your choice: By providing personal information to us, you understand we will collect, hold, use, and disclose your personal

information in accordance with this privacy policy. You do not have to provide personal information to us, however, if you do not, it

may affect your use of our website or the products and/or services offered on or through it.

Information from third parties: If we receive personal information about you from a third party, we will protect it as set out in this

privacy policy. If you are a third party providing personal information about somebody else, you represent and warrant that you have

such person’s consent to provide the personal information to us.

Marketing permission: If you have previously agreed to us using your personal information for direct marketing purposes, you may

change your mind at any time by contacting us using the details below.

Access: You may request details of the personal information that we hold about you.

Correction: If you believe that any information we hold about you is inaccurate, out of date, incomplete, irrelevant, or misleading,

please contact us using the details provided in this privacy policy. We will take reasonable steps to correct any information found to

be inaccurate, incomplete, misleading, or out of date.

Non-discrimination: We will not discriminate against you for exercising any of your rights over your personal information. Unless

your personal information is required to provide you with a particular service or offer (for example providing user support), we will

not deny you goods or services and/or charge you different prices or rates for goods or services, including through granting discounts

or other benefits, or imposing penalties, or provide you with a different level or quality of goods or services.

Notification of data breaches: We will comply with laws applicable to us in respect of any data breach.

Complaints: If you believe that we have breached a relevant data protection law and wish to make a complaint, please contact us

using the details below and provide us with full details of the alleged breach. We will promptly investigate your complaint and

respond to you, in writing, setting out the outcome of our investigation and the steps we will take to deal with your complaint. You

also have the right to contact a regulatory body or data protection authority in relation to your complaint.

Opt out of communications: You may opt out of receiving communications from us, including marketing and promotional

messages, at any time. To do so, use the opt-out facilities provided in the communication. For example, you can click the

“unsubscribe” link included in any marketing email we send you, reply “STOP” to any SMS messages we send you, visit

coachedbyedie.com, or contact us at directly using the contact information provided in this privacy policy. In certain cases, we may

request additional information to verify your identity before processing your opt-out request.

Please be aware that even if you opt out of communications, we may still contact you when necessary for non-promotional purposes,

including, but not limited to, managing your account, responding to service inquiries, or providing important updates related to your

use of our services.

Business Transfers

If we or our assets are acquired, or in the unlikely event that we go out of business or enter bankruptcy, we would include data,

including your personal information, among the assets transferred to any parties who acquire us. You acknowledge that such

transfers may occur, and that any parties who acquire us may, to the extent permitted by applicable law, continue to use your

personal information according to this policy, which they will be required to assume as it is the basis for any ownership or use rights

we have over such information.

Limits of Our Policy

Our website may link to external sites that are not operated by us. Please be aware that we have no control over the content and

policies of those sites, and cannot accept responsibility or liability for their respective privacy practices.

Changes to This Policy

At our discretion, we may change our privacy policy to reflect updates to our business processes, current acceptable practices, or

legislative or regulatory changes. If we decide to change this privacy policy, we will post the changes here at the same link by which

you are accessing this privacy policy.

If required by law, we will get your permission or give you the opportunity to opt in to or opt out of, as applicable, any new uses of

your personal information.

Additional Disclosures for Personal Information Protection and Electronic

Documents Act (PIPEDA) Compliance (Canada)

Additional Scope of Personal Information

In accordance with PIPEDA, we broaden our definition of personal information to include any information about an individual, such as

financial information, information about your appearance, your views and opinion (such as those expressed online or through a

survey), opinions held about you by others, and any personal correspondences you may have with us. While this information may not

directly identify you, be aware that it may be combined with other information to do so.

As PIPEDA refers to personal information using the term Personally Identifying Information (PII), any references to personal

information and PII in this privacy policy, and in official communications from Coached by Edie, are intended as equivalent to one

another in every way, shape and form.

Valid Consent

Where you give us consent to collect and use your personal information for a specific purpose. You may withdraw your consent at

any time using the facilities we provide; however this will not affect any use of your information that has already taken place. When

you contact us, we assume your consent based on your positive action of contact, therefore you consent to your name and email

address being used so we can respond to your enquiry. Under PIPEDA, consent is only valid if it is reasonable to expect that an

individual to whom the organization's activities are directed would understand the nature, purpose, and consequences of the

collection, use, or disclosure of the personal information to which they are consenting.

Where you agree to receive marketing communications from us, we will do so based solely on your indication of consent or until you

instruct us not to, which you can do at any time.

While you may request that we delete your contact details at any time, we cannot recall any email we have already sent. If you have

any further enquiries about how to withdraw your consent, please feel free to enquire using the details provided in the Contact Us

section of this privacy policy.

International Transfers of Information

While Coached by Edie endeavors to keep, store and handle customer data within locations in Canada, it may use agents or service

providers located in the United States (U.S.) to collect, use, retain and process personal information as part of providing services to

you. While we use all reasonable efforts to ensure that personal information receives the same level of security in any other

jurisdiction as it would in Canada, please be aware that privacy protections under U.S. laws may not be the same adequacy.

Customer Data Rights

Although PIPEDA does not contain an extensive set of consumer rights, it does grant consumers the right to:

Access the personal information organizations hold about them;

Correct any inaccurate or outdated personal information the organization hold about them (or, if this is not possible, delete the

inaccurate personal information)

Withdraw consent for any activities for which they have consented (e.g. direct marketing or cookies

Right to Withdraw Consent

Where you give us consent to collect and use your personal information for a specific purpose. Subject to some restrictions, you can,

at any time, refuse to consent, or continue to consent to the collection, use or disclosure of their personal information by notifying us

using the email address below in the "Contact Us" section. Withdrawal of consent may impact our ability to provide or continue to

provide services.

Customers cannot refuse collection, use and disclosure of their personal information if such information is required to:

be collected, used or disclosed as required by any law;

fulfill the terms of any contractual agreement; and

be collected, used or disclosed as required by any regulators including self regulatory organizations

While you may request that we delete your contact details at any time, we cannot recall any email we have already sent. If you have

any further enquiries about how to withdraw your consent, please feel free to enquire using the details provided in the Contact Us

section of this privacy policy.

Right of Access Under PIPEDA

If any organizational fees seem unjust, you have the right to complain about this. We retain the right to decide how we disclose the

copies of your PII to you. We will take all necessary measures to fulfill your request in 30 days from receipt, otherwise we must inform

you of our inability to do so before the 30-day timeframe if:

meeting the time limit would unreasonably interfere with our business activities; or

the time required to undertake consultations necessary to respond to the request would make it impractical to meet the time limit.

We can also extend the time limit for the length of time required to convert the personal information into an alternative format. In

these circumstances, we will advise you of the delay within the first 30 days and explain the reason for it.

Right of rectification under PIPEDA

You may request a correction to any factual errors or omissions within your PII. We would ask you to provide some evidence to back

up your claim. Under PIPEDA, an organization must amend the information, as required, if you successfully demonstrate that it's

incomplete or inaccurate.

You may contact us at any time, using the information provided in the Contact Us section of this privacy policy if you believe your PII

on our systems is incorrect or incomplete.

If we cannot agree on changing the information, you have the right to have your concerns recorded with the Office of the Privacy

Commission of Canada.

Compliance with PIPEDA's Ten Principles of Privacy

This privacy policy complies with the PIPEDA's requirements and ten principles of privacy, which are as follows:

1. Accountability. Coached by Edie is responsible for the PII under its control and will designate one or more persons to ensure

organizational accountability for compliance with the ten principles of privacy under PIPEDA, whose details are included below. All

personnel are accountable for the protection of customers' personal information.

2. Identifying purposes. Coached by Edie identifies the purposes for which personal information is collected at or before the time

the information is collected.

3. Consent. Consent is required for Coached by Edie's collection, use or disclosure of personal information, except where required or

permitted by PIPEDA or other law. In addition, when customers access a product or service offered by us, consent is deemed to be

granted. Express consent may be obtained verbally, in writing or through electronic means. Alternatively, consent may be implied

through the actions of customers or continued use of a product or service following Coached by Edie's notification of changes.

4. Limiting collection. Personal information collected will be limited to that which is necessary for the purposes identified by

Coached by Edie.

5. Limiting use, disclosure and retention. We will not use or disclose personal information for purposes other than those for

which the information was collected, except with your consent or as required by law. We will retain personal information only for

as long as is necessary to fulfill the purposes for collecting such information and compliance with any legal requirements.

6. Accuracy. Personal information will be maintained by Coached by Edie in an accurate, complete and up-to-date format as is

necessary for the purpose(s) for which the personal information was collected.

7. Safeguards. We will protect personal information with security safeguards appropriate to the sensitivity of such information.

8. Openness. We will make our policies and practices relating to the collection and management of personal information readily

available upon request, including our brochures or other information that explain our policies, standards, or codes.

9. Customer access. We will inform customers of the existence, use and disclosure of their personal information and will provide

access to their personal information, subject to any legal restrictions. We may require written requests for access to personal

information and in most cases, will respond within 30 days of receipt of such requests. Customers may verify the accuracy and

completeness of their personal information, and may request the personal information be corrected or updated, if appropriate.

10. Challenging compliance. Customers are welcome to direct any questions or inquiries concerning our compliance with this

privacy policy and PIPEDA requirements using the contact information provided in the Contact Us section of this privacy policy.

Anti-Spam Legislation

Our email interactions with our customers are compliant with Canadian Anti-Spam Legislation. The Company does not send

unsolicited email to persons with whom we have no relationship. We will not sell personal information, such as email addresses, to

unrelated third-parties. On occasion, your personal information may be provided to our third-party partners to administer the

products and services you request from us.

When you leave our website by linking to another website, you are subject to the privacy and security policies of the new website.

We encourage you to read the privacy policies of all websites you visit, especially if you share any personal information with them.

Enquiries, Reports and Escalation

To enquire about Coached by Edie's privacy policy, or to report violations of user privacy, you may contact us using the details in the

Contact us section of this privacy policy.

If we fail to resolve your concern to your satisfaction, you may also contact the Office of the Privacy Commissioner of Canada:

30 Victoria Street

Gatineau, QC K1A 1H3

Toll Free: 1.800.282.1376

www.priv.gc.ca

Contact Us

For any questions or concerns regarding your privacy, you may contact us using the following details:

Edie Levesque

[email protected]

Programs are self-guided and are not a substitute for medical advice. Consult your physician before starting any exercise program.

Copyright 2026. Coached By Edie. All Rights Reserved.